Thirtyone:eight – Roarry the Lion
After a successful rebrand Thirtyone:eight asked us to develop a character to help them reach younger audiences with the topic of safeguarding. We created a character which we called Roarry. Roarry is brave and bold, he uses his roar to speak up for others and he encourages us to do the same. He’s a protector and strong leader. He’s also wise, a good listener and a good friend. All values associated with Thirtyone:eight.